Official Press Release from Jeep®
2012 marks the 50 year anniversary of one of the largest and longest running annual Jeep events in the country, the San Diego-based Tierra Del Sol 4 Wheel Drive Club’s Desert Safari. In celebration of this milestone, Jeep has donated a 2012 Jeep Wrangler Sport to the club, which it has accessorized with parts from Mopar®, Katzkin and Goodyear. For the next nine months, the up-fitted Wrangler will be transported to several locations and events throughout southern California, giving the club the opportunity to educate the public about land-use issues and sell raffle tickets for the vehicle’s eventual auction in December at the San Diego International Auto Show.
“We are honored to recognize Tierra Del Sol Four Wheel Drive Club and the 50th Anniversary of their Desert Safari event,� said Jason Stoicevich, Director, Chrysler Group LLC’s California Business Center. “For more than over 50 years, this club has been promoting the enjoyment and protection of our natural resources, family outdoor living and responsible trail use, values that the Jeep brand has also been supporting for more than 70 years.�
“Tierra Del Sol Four Wheel Drive Club of San Diego is honored to work with Jeep on this monumental project,� said Joseph Smith, Club President. “Funds raised will go to the club’s mission of “Keeping Public Lands Open� and the education of responsible off highway vehicle use.�
Mopar, Chrysler Group LLC’s service, parts and customer-care brand donated a significant amount of parts and accessories to the vehicle up-fit. All parts are available for consumers to purchase and have installed at local Jeep dealers.
Great time out there and winning one of the door prizes made it even more special! Good times thanks Project-JK and TDS!